

















Profit Strategies &
Solutions Inc.
7315 NE 13th Ave
E 12
Vancouver, WA 98665
503-449-0356 (Office)
503-210-0398 (Fax)
Copyright © 2008
Profit Strategies & Solutions, Inc.
All Rights Reserved
Contact Us
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Only through the use of a software program, like
ChefTec, can a
foodservice
operator get their actual costs within a half of a percent of
their theoretical or ideal costs.
Teaching restaurant owners and food & beverage professionals the
importance of using a back office software program could mean
the difference between the success or failure of their
operation.
Barry Brown,
President Profit Strategies & Solutions Inc.
&
Lead Instructor
for Restaurant Management, Systems and
Controls
Western Culinary Institute / Le Cordon Bleu
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The Article below Appeared in: International Bowling Industry Magazine,
Vol. 9, No. 12, December 2001 Issue
Getting your foodservice profits out of the Gutter
James Ritty called himself a "Dealer in Pure Whiskies, Fine Wines, and
Cigars." He opened his first saloon in 1871 and the Pony House Restaurant in
1882. Discouraged by the frequent loss of money, Ritty invented what was
nicknamed the "Incorruptible Cashier" or the first working mechanical cash
register. His invention came with that familiar bell sound referred to in
advertising as "The Bell Heard Round the World".
After reading a description of the cash register designed by James Ritty and
sold by the National Manufacturing Company, John H. Patterson decided to buy
both the company and the patent for $6,500.00. He promptly renamed the
company the National Cash Register Company (NCR) in 1884.
It was with these early types of cash registers that began to resolve the
age-old problems of disorganization and dishonesty.
With the introduction of the personal computer, many businesses began
installing computer terminals, called Point-of-Sale (POS) systems in place
of cash registers. Managers could now track total daily sales, labor,
coupons and discounts, identify top selling and unpopular menu items, and
track customer frequency.
Does your Bowling Center’s Snack Bar, Lounge or Restaurant need a POS?
Currently, you own two businesses in one. Not only are you in the bowling
industry, but you are also in the hospitality / foodservice industry.
Competition in the foodservice industry gets tougher all the time, rent
increases, food & beverage costs go up, and customers continue to expect
higher quality for a lower price. The foodservice side of your bowling
center can be very challenging. Point-of-sale (POS) systems, when utilized
to their fullest potential, will enhance the food and beverage ordering
process, sales and labor reporting, reduce paperwork and give you tighter
controls over the foodservice portion of your business, without hindering
the speed of service to your operation. The National Restaurant Association,
(NRA) estimates that a properly implemented POS System can add between 3%
and 7% to the foodservice portion of your bottom line. POS systems allow you
to collect and analyze the sales and labor cost information from your snack
bar, restaurant and/or lounge. This information will enable you to make
quicker and more accurate business decisions. Tighter controls go
hand-in-hand with profitability in the foodservice industry.
Criteria used to determine if you need a POS? |
The following will help you to understand if
a POS is right for you. Answer each one of these questions and see if they
happen in your operation. If so, then you may need a more sophisticated
control system.
• Do you have a successful lounge and/or snack bar as part of your bowling
center?
• Do you operate your foodservice business with employees, managers, shift
leaders, etc?
• Are you making a profit from your foodservice operation, or do you lose
money because of it?
• Do you want to track and account for each item that you sell?
• Do you manually audit your employee’s time cards?
• Do your employees clock in or out late without authorization?
• Do your employees accurately charge for everything that is sold?
• Do you suspect theft of money, food and/or beverage?
• Do your employees order food or beverages for themselves without
accounting for it?
• Do you know your individual sales breakdown by item and category?
Once you have answered these questions, make a list of the areas you need
help with.
Benefits of a Point-of-Sale System:
Custom Reporting
Many POS systems have the ability to generate hundreds of reports that will
offer you information that is particularly useful to the decision-making
process of your establishment. TAKE OUT AND PUT ABOVE
Menu Item Performance
What items on your menu are the most profitable, the least profitable and
the biggest sellers? What is your daily gross profit by individual item
sold? How much of an item are you selling in relationship to its main
category? (For example: How much of your beer sales are Budweiser draft and
then recorded in units sold, dollars and percentages?)
Food and Beverage Usage
A POS can help determine the amount of food and beverage used. How many hot
dogs did you sell last week? Last Month? Last Year? How many Budweiser Beers
did you sell? How many did you buy? How many are left in the cooler? For
example: Inventory & Recipe software programs that give you total control
over your recipe and menu and snack bar item costing along with tighter
inventory controls like ChefTec are an excellent addition to POS. This
software is relatively inexpensive and easily interfaces with almost every
POS System.
Labor Costing
An effective POS should have a module that helps you with Employee
Scheduling. This program will determine your scheduled employee costs for
regular and overtime hours. In addition it will calculate your labor cost
percentage by job category. Having this feature will help you to enforce
your posted schedule, minimum wage rates, tip credits and overtime
regulations. Certain POS Companies have a Labor Scheduling program, which
removes the barriers to effective labor management. The painstaking efforts
of writing a schedule, honoring special needs, handling unique requests,
scheduling vacations, and maintaining labor costs are achieved effortlessly.
Frequent Dining Software
POS can help you to attract new customers, reward returning customers and
keep them coming back. This is accomplished through various customer loyalty
programs. The right POS for your bowling center should have the capability
to maintain thousands of customer names and other pertinent information and
print rewards after you have set up your customized reward criteria.
Credit Card Interfacing
A must feature! Most POS systems are designed to read and record all sales
using all major credit cards. With Credit Card readers, your employees only
need to swipe a credit card once to instantly access all the information
necessary to process transactions. No more keying in credit card numbers.
Selecting A POS / Finding the Best Dealer
Make sure you are selecting the right POS for your business. Look at the
various POS features listed below, (Rewrite and explain) and compare them to
any system you may want to purchase.
Explain all of these better
• Color Touch Screens
• Automatic End of Day Reports
• View open checks on screen at any time
• Adjust closed checks with a complete audit trail
• Time and attendance/Labor scheduling
• Tip Charge Backs
• Training Mode
• Use of full color menu buttons with your choice of size
• Automatic "Out of stock" display and printing capability
• Custom Reporting
• Guest check transfer and ability to combine checks
• Guest count tracking
• Infinite number of days of data stored for reporting
• Employee Labor Management modules that helps you to control your
restaurant’s labor resources to minimize labor cost.
• Edit time and attendance for prior days
• Up to the minute sales information
• House account tracking
• Password protection
When purchasing a POS, you need to also consider the company & their dealer.
You want someone whom you can trust and begin a partnership that will make
your operations more efficient and profitable. A dealer who has extensive
experience in the restaurant business would be a great resource in terms of
equipping you and your employees with the knowledge, training and tools
necessary to resolve problems. Most importantly, judging whether this type
of professional will be available to you after the sale is completed.
You must ask the POS Company and/or dealer these questions before you
consider giving them your business:
• How long has the company and dealer been in business?
• How to Locate a Dealer?
• Are they local? Dealers will travel great distances to make a sale,
sometimes too far to support you adequately. You want a dealer who can react
quickly to any problem and be on site if necessary. If your bowling center
is in a small town or not close to the POS dealer, make certain that they
are set up for next day service through overnight mail. For Example: I had a
client in Grand Rapids, Michigan who was supported by a POS Dealer in
Houston, Texas. All software support was done over a modem line and if new
parts for the POS were needed, they were sent overnight with instructions on
how to replace. The old parts such as a broken printer were sent back to the
dealer return mail.
• Does the dealer offer training or phone tech service 24 hours a day, 365
days a year? Your busiest times are not Monday-Friday, 9:00 am to 5:00 pm.
It is more likely that a problem will occur on a Saturday night at 9:00 pm –
make sure your dealer can provide you service when you need it. Ask for
references, call them and ask about their tech service.
• Are people from the company from the restaurant industry? Do they
understand your problems? Do they sell software to other industries too?
This is critical. How can a dealer help you if they do not understand your
business? A good dealer will be able to make recommendations on how to
design your system to make everything efficient.
• What does the implementation services consist of? For the best results,
this service should include: a site survey (so they know your operation),
custom development of your POS database, installation of hardware and
software, staff training, ongoing on-site and phone tech support and
software maintenance & updates for 1 year.
• What is the POS Company and dealers guarantee? Our recommendation is that
you receive or purchase a full year of phone and on-site support.
• References? Ask the dealer for specific references about the software, any
problems, training etc. Call the references given to you by the dealer. Ask
the reference if she/he knows where else the system is in use. CALL ALL
REFERENCES. If possible, meet with the owner or manager for an independent
demonstration.
• How Much Does a POS Cost? My answer to that question is “the cost of an
effective and properly utilized POS is FREE.” When a POS is set up and used
properly, it should save you along with helping you to bring in thousands of
dollars a year in every area that was mentioned in this article.
The problem with most POS systems that fail to pay for themselves within the
first year is that for the most part, the POS system is not being utilized
to its fullest potential.
The right POS System will help you manage and control all aspects of your
foodservice business by simplifying your daily functions. It is important to
determine which of the above features you will use before signing on the
dotted line. Often an owner believes that just by purchasing a POS System
their bowling center will be more profitable. While purchasing a POS System
is the first step, it is certainly not the only step. Proper training,
utilization and ongoing commitment to systems and controls are the only way
POS System will begin to dramatically improve your bottom line. Take the
necessary time to research and investigate the POS that best suits your
needs. Then, master your POS System and all of the reports that will help
you to increase your bottom line.
For more information regarding your Foodservice Profitability or POS Systems
Please contact Barry Brown at Profit Strategies & Solutions. 4664 Firwood
Road Beaverton, Oregon 97007 Office 503-449-0356 Fax 503-210-0398
E-mail: profitstrategies@aol.com or website:
restaurantprofits.com
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Authorized Reseller
We offer an additional
60 days of free training after the initial manufacturers 60 days of tech
support expires at no additional cost plus
ChefTec
discounts.
Click below to order or visit our ChefTec page
for details!!
Cheftec:
For chefs and foodservice owner/operators needing recipe & menu costing,
inventory control, and purchasing & ordering at a price all foodservice
operations can afford.
Cheftec Plus: Everything
ChefTec offers plus perpetual inventory, sales analysis, theoretical
inventory reports and multiple profit centers.
Cheftec Enterprise:
Meets the needs of complex operations such as large hotels and
conference centers with individual profit centers.
Requisition and transfer capability is available for moving product
between profit centers.
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See
your restaurant through your guest's eyes.
Customer Service has become
the difference between the success or failure for many companies in the new
Millennium. Mystery Shoppers are being hired to provide an unbiased look at
your restaurant – to measure and evaluate the level of service being
provided based on your restaurant’s criteria.
Our customized report evaluates your restaurant for hospitality/guest
relations, salesmanship, cleanliness, employee appearance, food/beverage
quality, employee training and cash management.
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